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Imonation | the beginning of an online fashion bible
IMONATION: THE BEGINNING OF AN ONLINE FASHION BIBLE
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Welcome to Imonation

 

 

The place where fashion meets thought

 

 

 

 

 

What is Imonation?

 

Imonation believes that there is more to fashion than what meets the eye. It believes in seeing past what you see. We do this is by questioning the system and delving into the true meaning of fashion. What are we? That’s simple. The past, present and future of fashion.

 

 

 

 

 

 

 

Latest Posts

  • NYFW SS18 Highlights

    The fashion calendar started again with the new spring/ summer 2018 collections setting the tone for the up-coming year’s fashion wardrobe. New York didn’t disappoint. After Raf Simons’ faultless first col...

  • The relationship between fashion and film

    The influence of fashion in film is not an area that is widely talked about, yet has become a network in which a brand can establish itself. Take Audrey Hepburn’s love for Hubert de Givenchy’s clothing tha...

  • Demna Gvasalia: Fashion’s Wild Child

    Demna Gvasalia was born in Georgia in 1981. He attended the Royal Academy of Fine Arts in Antwerp, which he graduated in 2006 from. He landed in Maison Martin Margiela, where he studied for three years and...

  • The fabric of kings

    Peru. The home of the most expensive wool in the world. The national animal of this South American country is the vicuña, a relative of the llama and an ancestor of the alpacas.  The amount of wool they pr...

 

 

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