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Locally world famous. The imonation twitter has constant updates on the fashion industry and shares opinions. Only account you really need to follow. - I
Imonation | I
IMONATION: THE BEGINNING OF AN ONLINE FASHION BIBLE
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Author: I

23 Jul Are feminism and fashion compatible?

Women have been struggling with equality for hundreds of years, and we are finally coming to a stage where this phenomenon of inequality has finally started to decrease and is not the outrage that is used to be. However, the world is still run by...

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09 Jul INTERVIEW WITH MODEL ZOË HUXFORD

 Meet Zoë Huxford, the 19-year-old model from Essex, England who has been storming the runways of Alexander McQueen, Dolce & Gabbana and Givenchy, to only name a few, and has shot for i-D, Vogue and Interview Magazine over the past 3 years. She is not...

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07 Jul How new brand SØRENSEN is helping your style

Trends pass and go everyday, with the constant buzz of ‘what’s next?’ lingering in the air. Former design director of Orlebar Brown, Wayne Sørensen has the answer to the ever- evolving style of the modern day man/ woman. The new brand SØRENSEN has torn away from...

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04 Jun ALL YOU NEED TO KNOW ABOUT RYAN KNEW

The man taking Fashion Week by storm is 24-year-old designer Ryan Taylor from Houston, Texas and creative director of new brand, Ryan Knew. Last Summer he presented his Autumn/ Winter 2016 collection which combined modern street style with high fashion. Ryan is no stranger to...

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09 Apr Stop focusing on the wrong models

It’s sad how many of us are completely captivated by the models who have not worked for their achievements. There are a few models out there today that due to their family, last name or financial status, are handed over jobs, editorials and appearances by...

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01 Apr Long May Hedi Reign

7:00am, Paris. Francesca Bellettini, President and CEO of Yves Saint Laurent, and François- Henri Pinault, CEO of Kering, announced the departure of Hedi Slimane from Saint Laurent.   During his four-year contract at the Parisian fashion house, he transformed the iconic brand into his own vision that triumphed...

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30 Mar Anti- Social

“The chicest thing is when you don’t exist on Google.” Phoebe Philo Amongst us all is the unforeseen pressure to post all our moments on social media or to join that group chat that has all your friends glued to their screens. Within this spectrum of...

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