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Imonation | diversity
IMONATION: THE BEGINNING OF AN ONLINE FASHION BIBLE
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12 Nov INTERVIEW WITH MODEL NAOMI KAJI

Meet Naomi Kaji, i.e. FlowerChild, the North London unsigned model creeping up on the industry at a quick pace. With features in Notion Magazine, London Fashion Week, featured in the Selfridges AW16 Campaign and has recently become the face of Puma Xtreme Women's apparel campaign. Here...

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21 Mar Appreciation or Appropriation?

In today’s world we can all agree that there is no such thing as an “original idea”. With the recent departures of Raf Simons and Alber Elbaz still looming in the air, it is a constant reminder to us of the pressure to create collections, that...

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09 Feb The runways are painted white

For two months a year fashion week arrives, and we are bewildered by the new collections that strut their way down the runway, however it is hard not to notice the impending large amount of white models compared to the ones of different races. With...

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15 Jan Kendall for Mango

Kendall Jenner has become the new face of Mango, following in the steps of Cara Delevingne, Kate Moss and Miranda Kerr. She features in the brand’s new line Tribal Spirit; the clothes have a variety neutral colours, patterns and textures with tribal references. Now, Kendall...

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